Digital & Social

7 Advantages of Having a YouTube Channel

YouTube is probably the most popular online video sharing and social media platform nowadays. It’s excellent for both personal and business use. If you love making videos about yourself, your venture, or anything and sharing them online, this could be the best platform for you.

In fact, YouTube is the second largest search engine on the Internet after Google. It’s a powerful tool to use when you want to gain an audience and promote something. However, you have to learn all the things about how it works. You must know what to do when you experience YouTube comments not loading or videos glitching. When you create your own channel, you also have to familiarize yourself with these problems.

Hence, read on for more advantages of having a YouTube channel:

1. It Provides You with a Creative Outlet

Whether a YouTube channel is for personal or business purposes, having one allows you to showcase your creativity. It gives you a good creative outlet, where you can think out of the box and be more productive. Shooting videos and editing them takes a lot of time and work, but when you love what you’re doing, you enjoy it. More so, it’s fun to think about video topics and experiment with filming videos. You’re able to express yourself more through videos than still photos or blog posts.

2. It’s Another Great Source of Revenue

Many influencers, vloggers, and content creators opt to use YouTube for more income. With this platform, you can earn money for your views. You need to have a Google AdSense account to start earning. But there are also other ways, such as sponsorships, affiliate links, selling digital products, merch, and many more. So if you’re looking for another source of revenue, YouTube is always a good idea.

3. It Gives You Exposure to a Worldwide Audience

Since everyone can access YouTube anytime, there’s a huge possibility that you can gain a worldwide audience. There are approximately 122 million active users on YouTube each day, and that’s a lot! Users from across the globe are turning in multiple times every day to watch content. YouTube is varied with users from different backgrounds, ages, educational attainment, and more. Thus, it offers you an opportunity to be exposed to many people, helping boost your views, which can eventually lead to higher revenue.

4. It Allows You to Share More Valuable Content

A good amount of information can be shared with viewers on YouTube in just a short time. You can share these in entertaining ways through videos, animation, music, and comedy sketches. If you want to educate your audience, then this platform is best to use. Once your viewers get valuable content that they like or help them in one way or another, they will visit your channel more often and stay longer. So be sure to create informational, entertaining, and useful content.

5. It’s Easy and Free to Use

Watching and uploading videos on YouTube is free. If you’re unsure about having your channel, then it gives you the chance to experiment first and see whether it works for you or not without spending any amount of money. More so, YouTube is super easy to use! Just like any other social media platform out there, it doesn’t take much effort and time to learn how to navigate it. You just need to know how to upload your content, add a description, and that’s it. Numerous tutorials are available online to help you out, so there’s really nothing to worry about.

6. It Drives More Traffic

YouTube is a perfect site to gain qualified traffic. Aside from having your website or other social media platforms, it’s also highly recommended to have your own YouTube channel. Your videos can drive more traffic than your blog posts because most people these days tend to watch than read. In addition, a YouTube channel helps your brand grow. Having this platform to upload your videos increases the level of awareness and expertise you’ve got.

7. It Increases the Familiarity Level

Videos encourage a level of familiarity, which helps with building a community. With daily uploads of informative videos, you can build more personal connections with your viewers and at the same time let them know you more. Watching videos helps you learn more about something and gives you new ideas that you can use in your daily life.


If you’re thinking of having a YouTube channel, then this is the sign you should create one! There are various things you can benefit from having one, like these points mentioned above. It may take a lot of effort, time, creativity, patience, and determination to succeed here, but if you’re willing to go through it all, you’ll make it happen. Once you’ve decided, start creating valuable content and upload them to your channel! Visit for more online tips and tricks.

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